Following a complete overhaul of its visual identity, the CCSD aimed to strengthen its branding with a comprehensive sonic identity. The goal was to better reflect its core values and ensure consistency across its three main platforms through a newly designed brand sound territory.
The CCSD is a research support unit operating under the supervision of the CNRS, INRIA, and INRAE. It is backed by the French Ministry of Higher Education and Research, as well as more than 140 universities, prestigious schools, and research organizations across France.
When the CCSD entrusted us with the creation of its sonic identity, we were particularly inspired!
Why? Because the CCSD represents a unique world, far from the beaten path.
The CCSD stands for SCIENCE, RESEARCH, OPENNESS, and SHARING!
An ideal playground for exploration, innovation, and the development of a sound identity that truly matches their ambitions, with three key objectives:
The Result?
An elegant and evocative sonic identity that captures the essence of scientific intelligence. It comes to life through signature soundscapes, transitions, and jingles that bring rhythm and structure to the brand’s content.
Discover the custom-designed sound identity for CCSD!
