In 2025, Saint-Gobain celebrates its 360th anniversary, a milestone that highlights the Group’s global influence and enduring legacy.
To mark the occasion, Saint-Gobain is launching a groundbreaking international campaign titled “360 Years Young”, designed to honor its heritage while reaffirming its bold vision for the future.
Our Approach: A Once-in-a-Lifetime Celebration
It’s not every day that a brand celebrates 360 years of excellence…
Saint-Gobain’s extraordinary anniversary is brought to life through the international campaign “360 Years Young”, crafted by Human n’ Partners. At Brandy Sound, we were honored to compose the official soundtrack for the campaign’s manifesto film—an ambitious and inspiring project that reflects the brand’s past, present, and future.
The creative brief was clear: compose a warm and immersive piece of music, inspired by the legendary Nina Simone, to convey gratitude and appreciation towards Saint-Gobain’s employees and clients. The melody had to embody the brand’s long-standing commitment to caring for its customers across centuries.
Translating Care and Innovation into Sound
Our goal was to capture the art of care through music—creating a soundscape that makes listeners feel how Saint-Gobain, even after 360 years of history, continues to innovate while staying deeply connected to its customers.
Discover how we brought this vision to life in the “360 Years Young” campaign film!
